Dickies Workwear

Dickies Successful Exhibition at Printwear & Promotion Live 2015

Dickies Successful Exhibition at Printwear & Promotion Live 2015

Dickies, the internationally renowned workwear brand, enjoyed a successful exhibition at Printwear & Promotion Live at the NEC Birmingham on 22nd to 24th of February 2015.

Dickies supported its main wholesalers BTC, Pencarrie, Prestige, Absolute Apparel and Ralawise, by showcasing on its stand a wider selection of its current range, along with some of the new 2015 products becoming available for Spring, Summer, Autumn and Winter. These included new additions to the popular Eisenhower range, the Atherton jacket and Eisenhower premium trousers, the Arkley, a new printed hoodie and the Elmwood, a plain hoodie that is ideal for embellishment.

Coupled with this, Dickies featured some of the successful ranges of 2014 including the two-tone parka, soft-shell, micro fleece, polo shirt and a core range of its fast selling footwear styles.

Luke Armstrong at Dickies commented: “This is the second consecutive time we have exhibited at the show. Dickies have served the garment decorating industry for many years and for the past decade this has been through a network of wholesalers who we supported at the show.

“It was also a good opportunity to catch up with some existing customers who were able to get a first look at many of this year’s new products. Of particular interest was the new Eisenhower Premium Trouser which comes in rip stop fabric with a Teflon coating, a product aimed firmly at the professional tradesman.”